Aspira Nigeria, a prominent manufacturer of cleaning products, has unveiled an exciting collaboration with Hilda Baci.
A Guinness World Record holder renowned for her extraordinary achievements. Baci will now serve as the official brand ambassador for Viva Detergent and Dishwashing Liquid, marking a significant milestone for both parties.
Hilda Baci secured her place in the Guinness World Records with the remarkable feat of completing the longest cooking marathon ever recorded by a female. Her incredible dedication and skill have made her an icon in her field.
The partnership between Aspira and Baci is a natural synergy, driven by their shared commitment to excellence and innovation. Lynda Aguocha, the head of advertising at Aspira, praised the collaboration, saying, “Hilda Baci is an inspiration to many and a representation of excellence in her craft. Her partnership with Aspira brings together two forces committed to excellence.”
Santhosh Kumar Nair, Chief Marketing Officer of the Kano-based manufacturing giant, expressed his delight, stating, “We are absolutely delighted to welcome Hilda Baci to the Aspira family. Hilda’s journey from culinary enthusiast to Guinness World Record holder resonates with our brand’s ethos of embracing excellence in every endeavor.”
As the brand ambassador, Hilda Baci will join forces with Aspira on a range of initiatives designed to showcase the effectiveness of Viva Dishwashing Liquid and Detergent, both in the culinary world and in everyday life. This collaboration is not only about products but also about inspiring individuals to pursue excellence in every facet of their lives.
Stay tuned for exciting developments in this partnership as it unfolds.