In a remarkable achievement for the Public Relations industry, Yomi Badejo-Okusanya, the Lead Partner of CMC Connect LLP, has been honored with the prestigious ‘2023 PR Power List Icon Award.’ The award recognizes his outstanding contributions and accomplishments in the field of Public Relations.
The ‘2023 PR Power List’ was held under the theme “Global Insights: Harnessing the Power of Public Relations.” The award ceremony, organized by GLG Communications and The Guardian Nigeria, took place on July 16th in celebration of World PR Day. This initiative aimed to acknowledge and commend 50 exceptional PR and communications practitioners from around the world. Since its inception in 2022, the PR Power List has become a significant platform that highlights the achievements of professionals who have significantly shaped the PR and communications industry.
Yomi Badejo-Okusanya’s leadership as the Lead Partner of CMC Connect LLP has consistently demonstrated excellence in the field of Public Relations. His innovative approach, driven by creativity, curiosity, imagination, and storytelling, has set him apart as a prominent figure in the industry.
Expressing his gratitude for the recognition, Mr. Okusanya delivered words of encouragement to aspiring PR professionals, stating, “With great pleasure, I receive this warm recognition, and I commend the organizers for this great opportunity. To anyone who aspires to be at the top, with vision, strong determination, focus, and hard work, you can be on this stage. Choose to be that person and refuse to settle for average results or mediocrity.”
The organizers emphasized that YBO’s recognition is a testament to his remarkable contributions to the Public Relations industry, highlighting that he has not only contributed to the field but has also laid strong foundations for his peers, reshaping the PR landscape in Nigeria and Africa at large. With over 30 years of experience, Yomi Badejo-Okusanya is a PR icon whose immense impact can be seen through his pioneering efforts.
This is not the first time Yomi Badejo-Okusanya’s dedication to excellence has been acknowledged. He was previously honored with the esteemed Global Icon Award at the 33rd Annual Conference of African Public Relations held in Tanzania in 2022.
As a visionary leader, Yomi Badejo-Okusanya’s achievements serve as an inspiration for his peers and motivate aspiring PR professionals to strive for greatness. He continues to be a driving force in the Public Relations landscape, innovating new ideas, and shaping the future of the industry.
Under his leadership, CMC Connect LLP has successfully transitioned from a Limited Liability Company to a Limited Liability Partnership, emerging as the biggest, most diversified, and most capacity-infused Public Relations and Strategic Communications firm in the industry.
Yomi Badejo-Okusanya’s recognition as an icon of the PR industry is a testament to his unwavering commitment and transformative impact on the world of Public Relations. His accomplishments will undoubtedly continue to inspire and shape the future of PR professionals across the globe.